Strictly Come Dancing Final 2021 – How John Whaite will become MILLIONAIRE despite losing to Rose Ayling-Ellis

STRICTLY runner-up John Whaite is set to become the show's big financial winner through endorsements, book deals and TV presenting.

Unlike champ Rose, he is not bound by BBC commercial rules so can immediately cash in.

The ex Great British Bake Off winner, 32, reached the final with pro partner Johannes Radebe, 34.

A TV insider said: “John has the winning combination of sex appeal, a bubbly personality and a huge profile thanks to Strictly.

"Crucially, he also has a cookery background, which means he has a skill that can be exploited in whatever work he takes on.”

Read our Strictly live blog below for the latest news and gossip…

  • Joseph Gamp

    Inside Strictly John Whaite’s former home

    Here’s a look into the star’s former home in Greenwich, London.

    John and his fiancé Paul Atkins moved into the Grade II listed property in Greenwich back in 2013.

    The lavish property situated in the borough of Greenwich includes 2-foot high ceilings and sash windows, gymnasium, a tennis court and a swimming pool.

    Fortunately for John, the rustic kitchen was furnished with elite cooking features and high panelled windows.

    After a month of the house being on the market, the one-bedroom apartment was quickly purchased for £330,000.

    The couple now live together in Leeds where his food business is located.

  • Milica Cosic

    Inside Strictly star Rose Ayling Ellis’ house

    Strictly star Rose Ayling-Ellis has given fans a glimpse into the home she shares with boyfriend Samuel Arnold.

    The EastEnders actress has shared some snaps of her home on Instagram – and first gave a peek at her cute back garden.

    Posing against the white back door, Rose could be seen in a floral print midi dress and had her blonde hair tied up.

    Rose also shared a look into her living area, with hardwood floors and white walls, as she took part in a social media trend.

    Although she prefers to keep her relationship with Samuel out of the public eye, Rose had previously shared snaps of them travelling – including one of them sitting in a desert in Peru.

    Read more here.

  • Milica Cosic

    Tess Daly's husband on dress that divided viewers

    TESS DALY'S husband, Vernon Kay, took to Twitter to gush over the presenter after viewers of Strictly were left divided over her outfit choice.

    On Twitter, Vernon wrote to his followers: “@bbcstrictly On absolute point tonight!

    “What an amazing show! Love the outfit @TessDaly.”

    The TV star also added a GIF of a pair of floating angel wings.

  • Milica Cosic

    Strictly fans spot brilliant detail in Rose's celebratory snap 

    Rose Ayling-Ellis has made sure she stayed true to her word as fans spotted a brilliant detail in a celebratory snap.

    One photo showed AJ and Rose on Saturday night after Rose won the Glitterball trophy.

    AJ looked stunning in a silver dress with her boot protecting her ankle and foot also full of sparkle, while Rose wore sequined mini dress with feathers down the sleeves.

    But it's what the new Strictly winner teamed with the dress that had fans talking.

    One fan said: "Love these pictures especially the boots that rose is wearing from her samba."

    Another commented: "She’s got her white boots, like she said she would. You are so gracious AJ. Great to see the two of you together. All three finalist couples were inspiring".

    While a third added: "She said she loved those boots. You are both amazing have loved every second of this series."

  • Milica Cosic

    Rose expected to ‘take over Hollywood’

    It’s been reported that Rose, 27, could earn up to £1million and become a Hollywood star as movie producers line up to cast her.

    Film producer Andy Loveday, who has worked on pictures with Cara Delevigne and Billy Zane said: “Rose is an extremely talented individual and if she makes the right choices she will definitely be a movie star.”

    He added to Daily Star: “I’ve got three films next year and I would love her to be in one of them.”

    Another film insider told the publication: “Her pulling power is enormous. She could earn £1million in her first year if she decides to leave EastEnders and go into films.”

  • Milica Cosic

    Future’s looking rosy for Rose

    A source told The Sun on Sunday: “The sky is the limit for Rose, regardless of the result.

    “BBC bosses have been blown away by how she has conducted herself.

    “She is incredibly inspirational to everyone — not just the deaf community — and has won people over with her charm and courage.

    “This could be the start of some very big things for Rose.”

  • Milica Cosic

    Rose ‘feeling sad’ after Strictly win

    Speaking to the Guardian after lifting the glitterball trophy, the EastEnders actress revealed how some of the cast and crew got together for a little celebration.

    “We celebrated last night,” she shared. “There was a bit of prosecco, and dancing.”

    She also spoke about how taking part in Strictly has “been life-changing,” but confessed to feeling “sad” now her journey has come to an end. 

    “I try not to think about it ending too much because it makes me feel really sad,” she added.

    Rose also thanked her dance partner: “Giovanni has been incredible. He really supports every single step.”

  • Milica Cosic

    Strictly fans on Rose & Giovanni’s connection

    On Saturday night, Strictly Come Dancing’s Rose and Giovanni danced their way to the top on, winning the Glitterball trophy.

    Fans have all said the same thing, as pro dancer Giovanni Pernice gushed over his celeb partner, Rose Ayling-Ellis.

    He spoke about how it had “been a dream” to dance with her.

    The intimate chat between the pair made fans emotional and they couldn’t help notice how close the pair had become.

    “I’ve said this before but the way Giovanni looks at Rose is love. Pure and simple,” one moved fan wrote on Twitter.

    Another added: “When Gio looks at Rose so adoringly.”

    And a third commented: “This is what awe and pride looks like – Giovanni in Rose. I have never cried at #strictly but this was a first – really beautiful. You go for it girl.”

  • Milica Cosic

    Anton likely to return to Strictly

    Strictly Come Dancing judge Anton Du Beke may be offered a pay rise next year to persuade him to return to the show — as a professional dancer.

    BBC chiefs are said to be keen to keep Anton, 55, on board, and so a rise could make him the show’s highest paid professional dancer.

    A source said: “The last thing bosses want is to lose him if they do welcome Bruno back.

    “They appreciate it’ll be hard for him to go back to the day job.

    “So they’re keen to offer a sweetener.”

  • Milica Cosic

    Rose will have a big year ahead of her

    Following her success of staring on Strictly Come Dancing, Rose Ayling-Ellis’s Strictly has now paved the way for her to become one of the BBC’s biggest stars.

    Bosses are said to be keen on making the 27-year-old a “poster girl” for the channel, and are planning a documentary about her life and career in the New Year.

    A source said last night: “The sky is the limit for Rose, regardless of the result.

    “BBC bosses have been blown away by how she has conducted herself.

    “She is incredibly inspirational to everyone — not just the deaf community — and has won people over with her charm and courage.

    “This could be the start of some very big things for Rose.”

  • Milica Cosic

    Strictly's Anton Du Beke on avoiding gender stereotyping

    Strictly's Anton Du Beke has offered rare insight into his family life as he's explained how he tries to avoid gender stereotyping when raising his twins.

    Anton says as parents he and Hannah have given “no encouragement in either direction” to their children around gender.

    Instead they are giving them free reign to choose their own clothes and toys.

    Speaking to Hello magazine, he said: “We’ve told them, ‘You can do what you like, wear what you like,’ but George likes Spiderman and Hot Wheels, and Henrietta likes butterflies and unicorns,” he said.

    “He crashes around more than she does. But there was no encouragement in either direction.”

  • Milica Cosic

    Strictly judge Motsi Mabuse breaks silence on 'disappointment'

    Rose Ayling-Ellis was announced the winner of the hit BBC dancing show over the weekend, after beating John Whaite.

    Strictly Come Dancing judge Motsi Mabuse has broken her silence after fans of the show claimed she had "barely concealed dislike for the result".

    During the final, Motsi told Rose: "This is a person who's shown us we are capable of doing anything we set our mind to and that was your space too."

    But as the result was announced, viewers spotted Motsi appeared to look disappointed with the result.

    Lainey wrote on Twitter: "Jaysus…..Motsi's face when Rose and Giovanni were announced winners …..she was not impressed at all. #Strictly2021"

    Bobby said: "Oh I went back and saw Motsi’s face. Shame she couldn’t be truly happy for them for all the obvious reasons."

    Motsi took to Twitter to react to claims of being unhappy with the result.

    She wrote: "Even after such an emotional and fantastic final people still will find a way for hate! Imagine sitting in the living room and interpreting this?

    "It’s a shame! Thank you for all the love and support I received, they override this comment by the thousands."

  • Milica Cosic

    Strictly Come Dancing's John Whaite breaks silence

    John Whaite has spoken out on coming runner-up to Rose Ayling-Ellis on Strictly Come Dancing.

    Sharing a selfie with Rose on Instagram, he said: "I’m so proud to have been even up there with this girl.

    "I’m sure you’ll agree she’s a remarkable human being, a barrier breaker, and a very worthy winner."

    He added: "Congratulations @rose.a.e and @pernicegiovann1."

    View this post on Instagram

    A post shared by John Whaite (@john_whaite)

  • Milica Cosic

    Strictly news you may have missed from the weekend

    • Strictly 2021 winner Rose Ayling-Ellis set to become one of BBC’s biggest stars
    • Strictly’s Rose Ayling-Ellis looks unrecognisable in unearthed music video
    • Giovanni grips onto the glitterball trophy as stars head home after the finale 
    • Strictly bosses may give Anton du Beke a pay rise – if he agrees to return

    Strictly fans spot wardrobe malfunction in final

    The head judge looked sensational in a stunning blue full-length dress, which boasted a plunging neckline and padded shoulders.

    But, Shirley managed to slip on her dress and she almost fell in the middle of the Strictly ballroom during her entrance in the final episode of the series.

    Taking to Twitter, one fan said: "I am LOVING Motsi's fabulous outfit! And Shirl Ballas nearly tripped up over her ballgown lol x #strictly."

    Another wrote: "Why didn’t Shirley follow through with that trip on the stairs. #Strictly."

    A third penned: "The stumble didn't go unnoticed by viewers #Strictly2021 #Strictly #StrictlyComeDancing."

    • Milica Cosic

      Rose praised by The National Deaf Children's Society

      Rose's win was praised by The National Deaf Children's Society.

      Susan Daniels OBE, the society's Chief Executive, said: “Congratulations to Rose and Giovanni on winning the Glitterball Trophy and for giving us such inspirational entertainment during your time on Strictly.

      “It’s hard to overstate just what an impact Rose has made, not only on deaf children and young people, but also on the public’s understanding of deafness.

      “Throughout her Strictly journey, she’s been a shining example to deaf and hearing people alike. This could be a new dawn for deaf children and young people everywhere because it’s clear for all to see that with the right support and the will to succeed, they can aim for the stars."

    • Milica Cosic

      Recap: John and Johannes' rumba

      John and Johannes began with a passionate rumba that moved the audience to tears.

      Shirley Ballas sobbed a little too and told John she hoped to dance a rumba with him one day.

      It earned them an equally great 39, but many thought it deserved full marks.

    • Milica Cosic

      Rose made Giovanni's 'dreams come true'

      The EastEnders star, 27, was the heavy favourite ahead of the series finale, and she didn't put a foot wrong on her way to claiming the Glitterball with Giovanni.

      On winning for the first time, Giovanni said: "Thank you to this beautiful young lady who made all of my dreams come true."

      Rose said: "You are so amazing, you pushed me to believe in myself. I just want you to know you've always got a place in my heart."

    • Milica Cosic

      Strictly’s Giovanni Pernice shares emotional moment

      The Italian dancer's parents watched his historic win from their home in Sicily and leaped with joy before turning to hug each other.

      Giovanni shared the emotional moment to his Instagram and showed how they jumped up of the couch when his name was announced and hugged each other while tearing up.

      The pro dancer admitted their reaction added to his already magical night.

      "When u think it can't get more emotional," he captioned the Instagram story.

      "Look at mum and dad."

    • Milica Cosic

      Strictly’s John Whaite set to become millionaire

      RUNNER-UP John Whaite is the financial winner of Strictly — as he is set to become a millionaire through endorsements, book deals and TV presenting.

      A TV insider said: “John has the winning combination of sex appeal, a bubbly personality and a huge profile thanks to Strictly.

      "Crucially, he also has a cookery background, which means he has a skill that can be exploited in whatever work he takes on.”

      Unlike champ Rose, he is not bound by BBC commercial rules so can immediately cash in.

    • Milica Cosic

      Rose & Giovanni's almost perfect score during final

      Rose and Gio scored an almost perfect score during the final, finished on 119, the same as their competitors, Johannes Radebe and John Whaite.

      The pair kicked the night off with their movie week Quickstep, performing with beaming smiles and fancy footwork.

      It got them an impressive 39 points, and Giovanni followed it by telling Rose it had been a dream to dance with her, calling her a "friend for life".

      Their second dance stunned the judges and audience at home with their powerful part-silent routine.

      There wasn't a dry eye in the house as the pair briefly cut the music to Clean Bandit's Symphony and put the spotlight on Rose's deafness.

      Judge Motsi Mabuse said it was so special and a beautiful dance, while Shirley Ballas said she was an "inspirational young lady".

    • Milica Cosic

      Rose's boyfriend 'jumped for joy' as she won

      Sam jumped for joy as Rose was crowned the winner of the 2021 series alongside her pro partner, Giovanni, and became the first deaf person to win.

      The EastEnders star has tried to keep her personal life out of the public eye, and could be the reason why he did not appear in the Blackpool studio before the final.

      Samuel sat beside Rose's mother, Donna, and watched his girlfriend stun the judges with three phenomenal performances.

      He 'clapped' in sign language and leapt to his feet after Rose's first dance, a quickstep.

      The two have been together for around seven years. 

    • Milica Cosic

      Strictly’s Rose poses with rarely seen boyfriend & Giovanni

      STRICTLY Come Dancing champ Rose Ayling-Ellis beamed alongside her rarely-seen boyfriend Samuel Arnold and pro partner Giovanni Pernice in an unearthed photo.

      At the time, Rose and Giovanni took time out of their busy rehearsals alongside Sam to hit up Fulham eatery Gola.

      In the shot, a chic-looking Rose is seen wrapping her arms around Giovanni and Sam while they shared a dessert.

    • Milica Cosic

      Fresh fear Rose will quit EastEnders

      Strictly champ Rose Ayling-Ellis will quit her EastEnders role within months, claim cast on the BBC soap.

      Deaf Rose, 27, is tipped for TV and film stardom after she and dance partner Giovanni Pernice lifted the Glitterball trophy.

      Execs and producers are already lining up high-profile projects for the actress, who has played the soap’s Frankie Lewis since last year.

      Her character has been written out until next month when she is expected to return.

      But cast and crew are expecting Rose to get itchy feet.

      The Sun revealed last week that the Beeb was lining up a drama with deaf character in the lead role with a view to casting Rose. There are reports she could target Hollywood.

    • Milica Cosic

      Who was finalist John Whaite? 

      John Whaite is an English baker, who rose to fame after winning The Great British Bake Off in 2012. 

      He works as a chef, television presenter and author. 

      Fans had been speculating whether the Strictly curse could strike again as they have struck up such a close bond with his dance partner.

      But John insisted his real-life partner of more than a decade — graphic designer Paul Atkins — had nothing to worry about.

      He was born in Lancashire and grew up on a farm. 

      He got into Oxford but decided to study law at Manchester to be closer to home, he got a first-class degree after sitting his exams while filming Bake Off. 

      Whaite has written four cookery books, John Whaite Bakes, John Whaite Bakes At Home, Perfect Plates In 5 Ingredients, and Comfort: Food To Soothe The Soul. 

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